1. Naming

ExpHost - one word, camel-cased.
Never “ExpHost Hosting”, “ExpHost.net”, "XPHost", "EXPHost" as a brand name, or any mixed casing. It is pronounced "X-Pee Host" Not "E-X-Pee Host"
When referring to the company: ExpHost. When referring to a product: ExpHost Pro Tier.

2. Logo

Clear-space rule

Keep a clear space around all sides of the logo.

ExpHost Icon

Dark
Light

ExpHost Wordmark

Dark
Light

Downloadable Assets

All files are PNG & SVG, ready for web or print.

Full-colour Logo Mono-Light Logo Wordmark Colour Wordmark Light

3. Colours

Primary #6893ec
rgb(104, 147, 236)
Secondary #ce42f5
rgb(206, 66, 245)
Background #0f0f1a
rgb(15, 15, 26)

4. Typography

Primary typeface: Poppins (Google Fonts)

  • Headings: Poppins 700
  • Body: Poppins 400

5. Voice & Tone

  • Direct, honest, no corporate fluff.
  • Speak with the community, not at them.
  • Short sentences. Active voice.
  • Humour is welcome.

6. Do’s & Don’ts

Do

  • Use the full-colour logo on light or dark glassmorphic surfaces.
  • Maintain clear-space and aspect ratio.
  • Use gradients (primary-gradient) for emphasis.

Don’t

  • Stretch, skew, rotate, or add drop shadows to the logo.
  • Place the logo on busy photographic backgrounds.
  • Use colours outside the defined palette for brand elements.
  • Use AI or any other tools to change or market our material.

7. Affiliate Resources

Everything you need to talk about ExpHost your way, scripts, talking points, discount codes and assets.

Key talking points (pick & choose)

  • Creator-first Minecraft hosting company.
  • Powered by Ryzen 9 CPUs (7950X3D Basic / 9950X Pro).
  • From £1.50 / GB with 99.9 % uptime SLA.
  • Green-powered servers (100 % renewable).
  • Locations: Germany live, more coming soon.

Example promo scripts

Casual / short

“Oh, you haven’t heard of ExpHost? It’s the fastest and cheapest Minecraft host I’ve used. Use code YOURCODE for 25 % off your first month at exphost.net, or don’t, but then your server might suck.”

Example: https://www.youtube.com/watch?v=5RbUGNjFmvY&t=95s

Hype / streamer

“Big thanks to ExpHost for powering the server! Ryzen 9 hardware, low prices, 25 % off with YOURCODE, check them out at exphost.net!”

Chill

“If you want to start your own Minecraft server, I recommend ExpHost. Affordable, runs great, and they’ve been super nice to work with. Use YOURCODE for 25 % off your first month.”

Tips for creators

  • Drop the link and code in your video description, pinned comment, Twitch panels, etc.
  • Keep the code short and memorable.
  • Mention only the features that fit your style, no need to read the whole list.